As Android Police notes, it has previously banned ad blocker apps from the Play Store. Google is infamous for its anti-ad stance. So essentially, you will not be able to watch a YouTube video without disabling the ad blocker. A moderator on the subreddit commented that a member of the YouTube team at Google had confirmed to them that the pop-up was an experiment. Another user says they saw a similar warning on Firefox and uBlock Origin and theorized that it could be a slow roll out.
YouTube is blocking ad blockersĪ comment from the user who reported the pop-up says that they were using Chrome with uBlock (likely uBlock Origin). It also displayed two options: a button to allow YouTube ads, while the other is for YouTube Premium. The message (pictured below) says that ads allow YouTube to stay free for billions of users, and tells that you can ad-free with YouTube Premium.
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